We are
FELICO STUDIO CO., LTD.
Game Design & Webtoon Design
GALLERY
SERVICE
Game Illustration Production
FELICO STUDIO has been creating illustrations for games since 2012. Our main clients are Japanese companies. We have created characters, monsters, backgrounds, weapons and armaments, items, and many more. We can handle a variety of tastes, from realistic to deformed, SD, Moe, anime, and thick coloring.
We have experience not only in smartphone app games, but also in console games such as PS4, and amusement machines (pachinko and slot machines).
Management of the scheduling, quality assurance, and sales interaction are all handled by the Japanese employees.
If you are considering about outsourcing your game artwork, please feel free to contact us.
Webtoon
Since beginning Webtoon (vertical-scrolling manga) production in 2022, FELICO STUDIO has accumulated numerous achievements.
Many Webtoon titles we've produced are published on renowned Japanese platforms such as Piccoma and LINE Manga.
We manage the entire production process, from name/storyboard, rough drafts, line art, coloring, and typesetting, through to final finishing. Our capabilities extend beyond main characters to include mob characters, detailed backgrounds (including 3D), and compelling effects.
We cover a wide range of genres—including contemporary, isekai fantasy, romance fantasy, action, BL, and GL—and meticulously manage strict schedules for weekly serialization.
In addition to commissioned Webtoon production, we also accommodate joint productions (revenue sharing) with publishers and platform companies.
Utilizing the expressive power and production know-how cultivated through game illustration production in Japan, we deliver high-quality Webtoons.
Companies considering offshore Webtoon production are encouraged to contact us at any time.
E-Comics
(E-Books, Manga, Horizontal Read)
In addition to our other services, FELICO STUDIO specializes in the production of traditional horizontal-read comics (manga).
We expertly manage the entire production process, from name/story composition, line art, and screentone application/solid filling/coloring to backgrounds, typesetting, and final finishing.
We also accept requests for individual manga assistant tasks, such as screentone application and solid filling.
From monochrome to full color, we offer a wide range of stylistic options and can flexibly accommodate tight weekly or biweekly serialization schedules.
In addition to commissioned production, we can also accommodate joint productions (revenue-share model).
We are equipped to meet diverse needs, whether you have an original story requiring production support to keep pace or manga artists seeking reliable assistant services.
Spine
Spine production for games is another genre that we are seeing an increase in demand for. At FELICO STUDIO, we can assist you in animating your main characters and enemies using Spine.
Some may be concerned about placing an order in Thailand, but we have interpreters on staff who can communicate in both Thai and Japanese.
We are a studio that can also create game illustrations, so we can work with you to design characters with layers that are suitable for Spine. We can also manage the entire Spine process.
Promotional Video Production
We undertake the production of the following videos:
1. Videos showcasing goods and services
2. SNS videos (Instagram, TikTok, YouTube)
3. Online video advertisements
Using Adobe Premiere and After Effects, we are able to manage every step of the video production process, including the design of storyboards and scenarios.
We can prepare videos for advertisements in multiple patterns for effectiveness verification.
We can also make proposals according to the effectiveness of the advertisement.
Additionally, we can set up a specific production line for advertisers and advertising agencies.
We can provide materials for videos since we are a company that also produces illustrations.
For example, we can create videos with original characters or manga-style videos.
If you are considering creating advertising videos to promote your products and services on YouTube, Instagram, TikTok, or any other platform, please contact us.
STRENGTH
Developing People, Creating as a Team
—These are the core strengths of our company.
Our company is built on the principle of valuing its employees.
In fact, nearly half of our employees have been with us for 8 years or more, demonstrating exceptional retention.
In contrast, the average job tenure in the Thai industry is typically 2 years. Common reasons for departure often include a desire for skill improvement or salary increase, lack of raises, or limited promotion opportunities.
However, high employee turnover means that valuable knowledge and experience are not accumulated internally, leading to constant re-education of new hires and hindering the consistent delivery of high-quality work.
At our company, we believe that consistent production of high-quality illustrations, Webtoons, and manga requires fostering core members over the long term and cultivating strong teamwork.
To achieve this, we implement the following initiatives:
・Annual salary increases and bonus payments
・Promotion to positions with discretion based on ability
・Supervision and regular skill enhancement training led by leading Japanese professional designers
・Subsidies for online school courses and book purchases
・Comprehensive welfare benefits (regular health checkups, company trips, dinner parties, free gym access)
Through these initiatives, we invest significant time in employee development and robust team-building.
This approach has enabled us to establish a system that consistently delivers high-quality work to our clients.
This commitment is precisely our greatest strength.y half of our employees have been with us for 8 years or more, demonstrating exceptional retention.
-
Smooth Communication in English and Japanese
With our Japanese CEO and a dedicated interpreter boasting JLPT N1 proficiency and a TOEIC score over 900, we ensure seamless communication in both Japanese and English. Despite being based in Thailand, you can confidently proceed with projects free from language barriers.
-
Strict Adherence to Deadlines and Thorough Schedule Management
While concerns about delivery delays from Asian production companies are common, our studio, though based in Thailand, has deeply assimilated Japanese corporate culture. We uphold the rigorous standards of schedule management and deadline adherence that are fundamental to Japanese business practices. We not only strictly meet deadlines but also maintain a system to proactively inform you of any potential concerns that may arise during project progress.
-
Stable Production Progress with a Team System
In the production of game illustrations, manga, and Webtoons, disruptions due to sudden illustrator illness or unresponsiveness are a frequent concern. To counter this, our company employs a robust team system for every project. This structure ensures that other team members can immediately provide support in emergencies, guaranteeing stable project completion under any circumstances.
ABOUT
From Thailand to the World, Challenging with Japanese Quality at Heart
Established in Bangkok, Thailand, in 2012, our company began as an offshore production hub for Japanese game illustrations.
Since then, Japanese content like anime and manga has gained immense popularity in Thailand, fostering a vibrant environment with deep interest in Japanese culture.
Furthermore, as a major tourist destination welcoming 40 million foreign visitors annually, Thailand is a country where diverse cultures naturally converge and enrich one another.
We believe that by leveraging Thailand's inherent diversity as our creative engine, combined with our illustration production expertise cultivated in Japan, we can develop content with global appeal.
Our Thai staff are not only deeply immersed in Japanese anime and games but also possess a comprehensive understanding of Korean Webtoons and Western games and comics.
For over 10 years, we have produced numerous high-quality content for the Japanese market, including game illustrations, Webtoons (vertical-scrolling manga), and e-comics, consistently meeting the rigorous demands of Japanese companies.
Moving forward, beyond our strong partnerships with Japanese companies, we are actively seeking to build new collaborations with Korean and Western partners to disseminate Japanese quality from Thailand to a global audience.
FELICO STUDIO CO., LTD.
CEO Mari ONISHI
FELICO STUDIO CO., LTD.
| Established: | October 18, 2012 |
|---|---|
| Representatives: | Mari Onishi |
| Capital: | 4,000,000 THB (18,000,000 JPY as of October 2024) |
| Number of members: | 13 (present as of August 2025) |
| Residence: | 952 Ramaland Building 13 Fl, Rama IV Rd, Suriyawongse, Bang Rak, Bangkok 10500, Thailand |
| Tel: |
+66(0)97-280-3506 (Japanese direct) +66(0)2-661-9177 (Main office) |
RECRUIT
-
Permanent employee recruitment
We are looking for permanent employees for the following positions:
・Webtoon illustrator
・Game illustrator
If you are interested, please send your portfolio to "contact@felico-studio.com". -
Freelance artists wanted
We are looking for freelance artists for the following positions:
・Webtoon illustrator
・Game illustrator
・Spine designers
・Video designer
If you are interested, please send your portfolio to "contact@felico-studio.com".
NEWS
-
- 2024.11.15
-
＜Notice of the Opening of FELICO STUDIO's NOTE＞
Greetings everyone!
We're excited to announce that FELICO STUDIO, a Webtoon studio in Thailand, has begun sharing content on NOTE, a Japanese content distribution platform.
Follow our NOTE page for the latest updates: https://note.com/felicostudio/
We'll writing about situation of Southeast Asian Webtoon (Thailand, Vietnam, Indonesia, Malaysia, etc.), behind-the-scenes glimpses into our production process, and much more.
Of course, we'll continue to bring you high-quality Japanese, Korean, American, and other Webtoons.
Thank you for your continued support.
-
- 2024.2.23
-
＜Notice of Company Name Change＞
Dear valued Customers and Partners,
We would like to take this opportunity to thank you for your continued support and business.
We are delighted to announce that our company name has changed to "FELICO STUDIO CO., LTD." effective February 23, 2024.
The name "Felico" means "happy.
We promise to give our staff an enjoyable environment to work and to go above and beyond for our clients' expections.
We chose this name to ensure the happiness of all those associated with it.
Our website address will also change to "felico-studio.com" in addition to the name change.
We will continue to do our utmost to serve you, and we look forward to your continued patronage.
Sincerely yours
February 2024
-
- 2021.9.28
-
Office Relocation Notice
We would like to take this opportunity to thank you for your continued support. We are pleased to announce that we have moved our office to a new location with the following address.
■Location of the new office
952 Ramaland Building 13 Fl, Rama IV Rd, Suriyawongse, Bang Rak, Bangkok 10500, Thailand
Contact
-
-
Facebook
-
X
-
-
-
Social Links
-
-
-
-
-
-
-